How Pings and Trackbacks Can Benefit Your Website

Trackbacks, also known as Pingbacks or Pings, started out as a method for having two different Weblog Articles cross-reference each other. For example, if one person were to write an article on their website and another person were to point to that article on their website with a specific link, then people reading that article could click through and read the first article. However people reading the first article would know nothing of the second article.

But what if the blogging management system could be set up to notify the first blog of the second blog’s link? It would increase traffic to both blogs, helping to improve their PageRank. If you could link to popular sites like PRWeb and get a link back from them, it would help your site bloom. The idea behind this is how you respond to the blogs you read. Many people add their comments and then go on their way. But what if you took your comment idea and turned it into a blog post on your own site? You could then link back to the other site and create a trackback. (more…)